Creativity

     New media allows everyone to be creative and to make it be seen by anyone. Also new media helps big companies to grow and develop by watching people's creativity. In the article "Twitter Serves Up Ideas From Its Followers" by CLAIRE CAIN MILLER, creators of the Twitter, by watching how people use it and by taking their idea into concern, progressed from 140 character messages to company that allows millions of people to communicate. Like said Eric von Hippel, head of the innovation and entrepreneurship group at the Sloan School of Management at M.I.T. and author of the book “Democratizing Innovation.”
 “Twitter’s smart enough, or lucky enough, to say, ‘Gee, let’s not try to compete with our users in designing this stuff, let’s outsource design to them,’ ”“Twitter’s smart enough, or lucky enough, to say, ‘Gee, let’s not try to compete with our users in designing this stuff, let’s outsource design to them,’ ” It allowed twitter users to be creative, and this creativity helped the company grow.